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U.S. digital coupon usage penetration for selected product categories 2016, by gender

Share of digital coupon users in the United States who utilize online coupons for selected product categories as of August 2016, by gender

by J. Clement, last edited Jan 10, 2018
U.S. digital coupon usage penetration for selected product categories 2016, by gender This statistic presents the share of digital coupon users in the United States who utilize online coupons for selected product categories as of August 2016, sorted by gender. During the survey period, it was found that 73 percent of female respondents used coupons for online fashion and accessory purchases at least occasionally or frequently.
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Share of digital coupon users in the United States who utilize online coupons for selected product categories as of August 2016, by gender

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