Share of digital ad spend Australia 2017-2018

Published by
Christopher Hughes,
Apr 2, 2022
In 2018, digital advertising represented 53.2 percent of the total advertising spend in Australia. Mobile and video advertising were the largest segments in digital advertising.

Share of digital in advertising spending in Australia in 2017 and 2018

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Release date

May 2019

Region

Australia

Survey time period

2017 and 2018

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