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Advertising investments and net advertising revenue of the media in Germany 2009-2020

Published by
Evgenia Koptyug,
Jul 8, 2021
This statistic shows data on the advertising market in Germany from 2009 to 2020. In 2020, advertising investments amounted to roughly 33.7 billion euros. According to the German Advertising Industry Association (ZAW), the net advertising revenue of the media stood at roughly 23.76 billion euros in the same year.

Advertising investments and net advertising revenue of the media in Germany from 2009 to 2020 (in billion euros)

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Release date

May 2021

Region

Germany

Survey time period

2009 to 2020

Special properties

nominal data

Supplementary notes

Figures were partly derived from earlier publications.

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