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Advertising investments and net advertising revenue of the media in Germany from 2009 to 2015 (in billion euros)

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Total (fees, production, media costs)Net advertising revenue of the media
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About This Statistic

This statistic shows data on the advertising market in Germany from 2009 to 2015. In 2014, advertising investments amounted to roughly 25.27 billion euros. According to the German Advertising Industry Association (ZAW), the net advertising revenue of the media was at roughly 15.3 billion euros in the same year.

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Leading advertising agencies according to Manager Magazin creative index Germany 2016+
Leading advertising agencies according to Manager Magazin creative index Germany 2016
CPM for television commercials in Germany 2000-2016+
CPM for television commercials in Germany 2000-2016
Advertisers with highest advertising expenditure in Germany 2015+
Advertisers with highest advertising expenditure in Germany 2015
Reach of online advertising marketers in Germany May 2015
Reach of online advertising marketers in Germany May 2015
Digital display advertising revenue in Germany 2013-2016
Digital display advertising revenue in Germany 2013-2016
Companies with the highest investments in out-of-home advertising in Germany 2015+
Companies with the highest investments in out-of-home advertising in Germany 2015

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