Share of spending among online shoppers in India - by gender 2015-2020

This statistic represents the share of spending among online shoppers across India in 2015 and 2020, based on gender. In 2015, the share of online spending from women amounted to about 20 percent of total e-retail spending, while 80 percent of expenditures came from men during the survey period. The share from women is projected to increase to about 42 percent by 2020.

Share of expenditures among online shoppers across India in 2015 and 2020, by gender

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Sources

Release date

May 2016

Region

India

Survey time period

2015

Number of respondents

>3,000 consumers

Special properties

According to the source, over 3,000 consumers were surveyed via personal interviews and as part of focus group discussions. The source does not mention a specific survey date.

Supplementary notes

*Forecast.

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