Dairy brand Yili ranked first for eight consecutive years in Kantar Worldpanel's Chinese FMCG brand ranking. In 2022, the brand reached 91.6 percent household penetration rate.
Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022
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Kantar Worldpanel. (June 30, 2023). Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/
Kantar Worldpanel. "Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022." Chart. June 30, 2023. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/
Kantar Worldpanel. (2023). Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/
Kantar Worldpanel. "Leading Fast Moving Consumer Goods (Fmcg) Brands Based on Household Penetration in China in 2022." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/
Kantar Worldpanel, Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022 Statista, https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/ (last visited March 28, 2024)
Leading fast moving consumer goods (FMCG) brands based on household penetration in China in 2022 [Graph], Kantar Worldpanel, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/718446/fmcg-brands-reach-china-by-household-penetration/