This statistic presents the share of consumers in the United States who have noticed sponsored content in selected media as of May 2017. During the survey period, 64 percent of respondents reported to have noticed sponsored content either frequently or occasionally on Facebook, while 73 percent of respondents said the same about sponsored content on TV.
Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017
Question: How often do you notice sponsored content? This includes contributions in journalistic formats presented by a commercial company. Often, they are designed in the same style as the journalistic contributions. I notice sponsored content …
Answer: very frequently or occasionally
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Single Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Statista Survey. (June 9, 2017). Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017 [Graph]. In Statista. Retrieved February 27, 2020, from https://www.statista.com/statistics/720548/us-consumer-notice-sponsored-content-selected-media/
Statista Survey. "Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017." Chart. June 9, 2017. Statista. Accessed February 27, 2020. https://www.statista.com/statistics/720548/us-consumer-notice-sponsored-content-selected-media/
Statista Survey. (2017). Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017. Statista. Statista Inc.. Accessed: February 27, 2020. https://www.statista.com/statistics/720548/us-consumer-notice-sponsored-content-selected-media/
Statista Survey. "Share of Consumers Who Frequently Notice Sponsored Content in Selected Media in The United States as of May 2017." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/720548/us-consumer-notice-sponsored-content-selected-media/
Statista Survey, Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017 Statista, https://www.statista.com/statistics/720548/us-consumer-notice-sponsored-content-selected-media/ (last visited February 27, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
