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U.S. consumers frequently aware of sponsored content in selected media 2017
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U.S. consumers frequently aware of sponsored content in selected media 2017
Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017
by A. Guttmann,
last edited
Jul 11, 2017
This statistic presents the share of consumers in the United States who have noticed sponsored content in selected media as of May 2017. During the survey period, 64 percent of respondents reported to have noticed sponsored content either frequently or occasionally on Facebook, while 73 percent of respondents said the same about sponsored content on TV.
Share of consumers who frequently notice sponsored content in selected media in the United States as of May 2017
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by A. Guttmann,
last edited
Jul 11, 2017
This statistic presents the share of consumers in the United States who have noticed sponsored content in selected media as of May 2017. During the survey period, 64 percent of respondents reported to have noticed sponsored content either frequently or occasionally on Facebook, while 73 percent of respondents said the same about sponsored content on TV.
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- Release date
- June 2017
- Region
- United States
- Survey time period
- May 18 to 21, 2017
- Number of respondents
- 1,037 respondents
- Age group
- 16 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: How often do you notice sponsored content? This includes contributions in journalistic formats presented by a commercial company. Often, they are designed in the same style as the journalistic contributions. I notice sponsored content … Answer: very frequently or occasionally
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2017
More information
- Region
- United States
- Survey time period
- May 18 to 21, 2017
- Number of respondents
- 1,037 respondents
- Age group
- 16 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: How often do you notice sponsored content? This includes contributions in journalistic formats presented by a commercial company. Often, they are designed in the same style as the journalistic contributions. I notice sponsored content … Answer: very frequently or occasionally
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