Cumulated advertising revenue in Norway 2020, by media

The media with the highest ad spending in Norway were the internet in 2020 - the expenditures amounted to roughly 1.3 billion Norwegian kroner. All media recorded a decline in ad spend from the same period the year before, presumably due to the coronavirus outbreak and it consequences for advertisers.

Over the past decade, the net television advertising revenue increased, from 3.16 billion Norwegian kroner in 2008 to almost 3.8 billion Norwegian kroner as of 2018. According to an other source, the most TV ad revenues were generated with information and services - the gross revenue amounted to roughly 2.6 billion Norwegian kroner in 2015. Grocery products came in place two with revenues of almost 1.9 billion Norwegian kroner.

Cumulated advertising revenue in Norway from January to May 2020, by media

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Source

Release date

June 2020

Region

Norway

Survey time period

January to May 2020

Special properties

member companies of Mediebyråforeningen; net revenue

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