Survey on digitalization of business functions in Finland 2016

This statistic shows the result of a survey on digitalization of business functions in Finland in 2016. According to the survey, nearly 50 percent of respondents stated that their businesses utilized digitalization most in communications, marketing and advertising. Meanwhile, business functions such as customer service and liaisons were often not the primary functions to benefit from digitalization.

In which business function does your company most utilize digitalization?

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Release date

November 2016



Survey time period

August 2016 to September 2016

Number of respondents

730 respondents

Special properties

entrepreneurs of SMEs

Supplementary notes

The original question was phrased by the source as follows: "Millä liiketoiminnan alueella yrityksesi hyödyntää digitaalisuutta eniten?"

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