This statistic shows the result of a survey on digital marketing investments of small and medium-sized enterprises (SMEs) in Finland in 2016, by industry. According to the survey, a little over 60 percent of SMEs in the telecommunications, information technology and communications industries invested over half of their marketing resources in digital marketing. The corresponding share for the transportation and logistics industry was ten percent.
Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry
Characteristic
Share of respondents
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Elisa Oyj, & Suomen Yrittäjät. (November 27, 2016). Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/
Elisa Oyj, und Suomen Yrittäjät. "Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry." Chart. November 27, 2016. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/
Elisa Oyj, Suomen Yrittäjät. (2016). Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/
Elisa Oyj, and Suomen Yrittäjät. "Share of Smes with Digital Marketing Investments Accounting for over Half of All Marketing Investments, by Industry." Statista, Statista Inc., 27 Nov 2016, https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/
Elisa Oyj & Suomen Yrittäjät, Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry Statista, https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/ (last visited September 01, 2024)
Share of SMEs with digital marketing investments accounting for over half of all marketing investments, by industry [Graph], Elisa Oyj, & Suomen Yrittäjät, November 27, 2016. [Online]. Available: https://www.statista.com/statistics/723947/survey-on-digital-marketing-investments-in-smes-in-finland-by-industry/