Share of mobile traffic for digital classifieds in India - by category 2015

The statistic illustrates the percentage of traffic generated via mobiles for digital classifieds across India in 2015, broken down by category. During the measured time period, about 80 percent of horizontal market traffic was generated from mobiles, while the matrimony market had about 45 percent of mobile traffic.

Percentage of traffic generated via mobiles for digital classifieds across India in 2015, by category

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Sources

Release date

September 2016

Region

India

Survey time period

2015

Supplementary notes

Note: the horizontal model offers listings across a myriad of goods and services, while the vertical model focuses on a single major product or service category.

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