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Distribution of online advertising spending in the UK 2010-2017, by format
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Distribution of online advertising spending in the UK 2010-2017, by format
Distribution of online advertising spending in the United Kingdom from 2010 to 2017, by format
by Katrin Kienast,
last edited
May 16, 2018
The statistic presents the distribution of online advertising spending in the United Kingdom from 2010 to 2017, by format. According to the source, paid search made up 50 percent of the total online ad spend in the UK in 2017. Online advertising generated 11.55 billion British pounds in the UK in 2017.
Distribution of online advertising spending in the United Kingdom from 2010 to 2017, by format
| Paid search | Display | Classified | Other | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| Paid search | Display | Classified | Other | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Description
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by Katrin Kienast,
last edited
May 16, 2018
The statistic presents the distribution of online advertising spending in the United Kingdom from 2010 to 2017, by format. According to the source, paid search made up 50 percent of the total online ad spend in the UK in 2017. Online advertising generated 11.55 billion British pounds in the UK in 2017.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2018
- Region
- United Kingdom
- Survey time period
- 2010 to 2017
- Supplementary notes
- Data for years previous to 2017 were published earlier by the source.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2018
More information
- Region
- United Kingdom
- Survey time period
- 2010 to 2017
- Supplementary notes
- Data for years previous to 2017 were published earlier by the source.
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Internet industry in the United Kingdom (UK)
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Statistics on "Internet industry in the United Kingdom (UK)"
- Market overview
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- Share of total revenue ascribed to digital channels in Great Britain in 2015 and 2020, by industry sectorShare of revenue from digital channels in Great Britain in 2015 & 2020, by sector
- Digital entertainment retail sales in the United Kingdom (UK) from 2011 to 2018, by sector (in million GBP)Digital entertainment sales in the United Kingdom (UK) 2011-2018, by sector
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- Online retail
The most important statistics
- Value of online retail sales in the United Kingdom (UK) from 2012 to 2017 (in billion GBP)Online retail sales in the United Kingdom (UK) 2012-2017
- Online share of retail sales in the United Kingdom (UK) from 2011 to 2018Online share of retail sales in the United Kingdom (UK) 2011-2018
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- Frequency of reading digital magazines in the United Kingdom (UK) in 2017Reading frequency of digital magazines in the United Kingdom (UK) 2017
- Number of individuals reached by magazines in Great Britain (UK) from July 2017 to June 2018, by platform* (in 1,000 individuals)Magazine monthly audience size in Great Britain (UK) 2018, by platform
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The most important statistics
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The most important statistics
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The most important statistics
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- Which sites or services have you used in the past three months to stream/access, or share music tracks or albums through the internet?Leading online services used for music consumption in the UK 2018
- Leading video streaming online services ranked by reach in the United Kingdom (UK) as of August 2016Leading video streaming online services ranked by reach in the UK 2016
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- Travel
The most important statistics
- Revenue in the Online Travel Booking market in the United Kingdom from 2017 to 2023, (in billion U.S. dollars)Online Travel Booking market - Revenue forecast in the United Kingdom 2017 - 2023
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- Number of digital travel researchers in the United Kingdom from 2011 to 2017 (in millions)Digital travel researchers in the United Kingdom 2011-2017
- Hotel booking websites ranked by natural search voice share in the United Kingdom (UK) in January 2016*Most visible hotel websites in natural search results in the UK in January 2016
- Flight booking-related websites ranked by natural search voice share in the United Kingdom (UK) in January 2016*Most visible flight booking sites in natural search in the UK in January 2016
- Social Networks
The most important statistics
- Forecast of social network user penetration in the United Kingdom (UK) from 2015 to 2019Forecast of social network user penetration in the United Kingdom (UK) 2015-2019
- Total number and the share of population of active social media and mobile social media users in the United Kingdom (UK) in January 2018UK: active social media and mobile social media users 2018
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- Social network market share held by Twitter in the United Kingdom (UK) from January 2016 to February 2019Twitter's social network market share monthly in the United Kingdom (UK) 2016-2019
- Social network market share held by StumbleUpon in the United Kingdom (UK) from January 2015 to October 2018StumbleUpon's social network market share in the United Kingdom (UK) 2015-2018
- Social network market share held by Reddit in the United Kingdom (UK) from January 2015 to February 2019Reddit: market share of social networks in the United Kingdom (UK) 2015-2019
- Social network market share held by Pinterest in the United Kingdom (UK) from January 2015 to February 2019Pinterest: social network market share in the United Kingdom (UK) 2015-2019
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- Digital classifieds advertising in the U.S. (DMO)
- Digital advertising in Canada
- IAB and DDMA Report on Search Advertising
Statistics on "Internet industry in the United Kingdom (UK)"
- B2B and B2C e-commerce sales over a website in the United Kingdom (UK) from 2012 to 2017 (in billion GBP)
- B2B and B2C e-commerce sales over a website in the United Kingdom (UK) in 2016, by size of business (in billion GBP)
- Value of internet retail sales monthly in the United Kingdom (UK) from January 2016 to February 2019 (in million GBP)
- Internet retail sales as a percentage of total retail sales in the United Kingdom (UK) from January 2016 to May 2019*
- Share of total revenue ascribed to digital channels in Great Britain in 2015 and 2020, by industry sector
- Digital entertainment retail sales in the United Kingdom (UK) from 2011 to 2018, by sector (in million GBP)
- Forecast of ePublishing revenue by segment in the United Kingdom from 2017 to 2023 (in million U.S. dollar)
- Online revenue forecast for the eServices market by segment in the United Kingdom from 2017 to 2023 (in million U.S. dollars)
- Value of online retail sales in the United Kingdom (UK) from 2012 to 2017 (in billion GBP)
- Online share of retail sales in the United Kingdom (UK) from 2011 to 2018
- Average weekly value of internet retail sales in the United Kingdom (UK) from January 2013 to May 2019* (in million GBP)
- Leading UK e-retailers ranked by worldwide e-retail sales in 2013 and 2015 (in million U.S. dollars)
- Goods and services ranked by share of individuals who purchased online in Great Britain in 2018
- Entertainment retail sales in the United Kingdom (UK) from 2011 to 2018, by digital and physical format (in million GBP)
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 1st half 2018 (in billion GBP)
- Distribution of online advertising spending in the United Kingdom from 2010 to 2017, by format
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)
- Digital advertising formats ranked by advertising expenditure in the United Kingdom (UK) in 2016 and 2017 (in million GBP)
- Online video advertising expenditure in the United Kingdom (UK) from 2008 to 2017 (in million GBP)
- Digital publisher advertising revenue growth in the United Kingdom (UK) in 4th quarter 2017 vs. 4th quarter 2016, by format
- E-publishing average revenue per user (ARPU) in the United Kingdom (UK) from 2016 to 2022, by format (in U.S. dollars)
- Digital publishing revenue growth in the United Kingdom (UK) from 2016 to 2021, by format
- E-publishing user penetration rate in the United Kingdom (UK) from 2016 to 2022, by format
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- Frequency of reading digital magazines in the United Kingdom (UK) in 2017
- Number of individuals reached by magazines in Great Britain (UK) from July 2017 to June 2018, by platform* (in 1,000 individuals)
- Penetration of magazine website and apps usage in the United Kingdom (UK) from 2015 to 2016, by paid and free
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- Digital video game retail sales revenue in the United Kingdom (UK) from 2011 to 2018 (in million GBP)
- Recorded digital music industry revenue in the United Kingdom (UK) from 2009 to 2016 (in million U.S. dollars)
- Digital music revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)
- Online TV revenues in the United Kingdom (UK) from 2009 to 2015, by source (in million British pounds)
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- Volume of paid and free digital content consumed in the United Kingdom (UK) as of May 2018, by type (in million files)
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- Social network market share held by StumbleUpon in the United Kingdom (UK) from January 2015 to October 2018
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