Frequency of Instagram use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017

U.S. Millennial Instagram usage frequency 2016-2017 This statistic represents the frequency of Instagram use among U.S. Millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 27 percent of respondents reported on using Instagram daily. This value increased in the third quarter of 2017, with 34 percent of respondents stating daily use.
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DailyWeeklyMonthlySeveral times a yearNever used itUsed to use, but no longer do
Q1 '1627%9%5%3%48%9%
Q2 '1629%9%4%4%45%8%
Q3 '1630%9%3%3%44%10%
Q4 '1630%10%4%4%42%10%
Q1 '1733%10%4%4%38%10%
Q2 '1733%10%4%5%39%10%
Q3 '1734%9%4%4%39%10%
DailyWeeklyMonthlySeveral times a yearNever used itUsed to use, but no longer do
Q1 '1627%9%5%3%48%9%
Q2 '1629%9%4%4%45%8%
Q3 '1630%9%3%3%44%10%
Q4 '1630%10%4%4%42%10%
Q1 '1733%10%4%4%38%10%
Q2 '1733%10%4%5%39%10%
Q3 '1734%9%4%4%39%10%
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Description Source More information
This statistic represents the frequency of Instagram use among U.S. Millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 27 percent of respondents reported on using Instagram daily. This value increased in the third quarter of 2017, with 34 percent of respondents stating daily use.
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Release date
August 2017
Region
United States
Survey time period
1st quarter 2016 to 3rd quarter 2017
Number of respondents
16,107 respondents
Age group
18 to 34 years
Method of interview
Online survey
Supplementary notes
Note: Numbers, may not add up to 100% due to rounding. The figures were weighted according to US Census figures for gender and age. The margin of error is +/-1 percentage point.

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