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U.S. Millennial Instagram usage frequency 2016-2017
U.S. Millennial Instagram usage frequency 2016-2017
Frequency of Instagram use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017
This statistic represents the frequency of Instagram use among U.S. Millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 27 percent of respondents reported on using Instagram daily. This value increased in the third quarter of 2017, with 34 percent of respondents stating daily use.
Frequency of Instagram use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017
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| Daily | Weekly | Monthly | Several times a year | Never used it | Used to use, but no longer do | |
|---|---|---|---|---|---|---|
| Q1 '16 | 27% | 9% | 5% | 3% | 48% | 9% |
| Q2 '16 | 29% | 9% | 4% | 4% | 45% | 8% |
| Q3 '16 | 30% | 9% | 3% | 3% | 44% | 10% |
| Q4 '16 | 30% | 10% | 4% | 4% | 42% | 10% |
| Q1 '17 | 33% | 10% | 4% | 4% | 38% | 10% |
| Q2 '17 | 33% | 10% | 4% | 5% | 39% | 10% |
| Q3 '17 | 34% | 9% | 4% | 4% | 39% | 10% |
| Daily | Weekly | Monthly | Several times a year | Never used it | Used to use, but no longer do | |
|---|---|---|---|---|---|---|
| Q1 '16 | 27% | 9% | 5% | 3% | 48% | 9% |
| Q2 '16 | 29% | 9% | 4% | 4% | 45% | 8% |
| Q3 '16 | 30% | 9% | 3% | 3% | 44% | 10% |
| Q4 '16 | 30% | 10% | 4% | 4% | 42% | 10% |
| Q1 '17 | 33% | 10% | 4% | 4% | 38% | 10% |
| Q2 '17 | 33% | 10% | 4% | 5% | 39% | 10% |
| Q3 '17 | 34% | 9% | 4% | 4% | 39% | 10% |
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This statistic represents the frequency of Instagram use among U.S. Millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 27 percent of respondents reported on using Instagram daily. This value increased in the third quarter of 2017, with 34 percent of respondents stating daily use.
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- Release date
- August 2017
- Region
- United States
- Survey time period
- 1st quarter 2016 to 3rd quarter 2017
- Number of respondents
- 16,107 respondents
- Age group
- 18 to 34 years
- Method of interview
- Online survey
- Supplementary notes
- Note: Numbers, may not add up to 100% due to rounding. The figures were weighted according to US Census figures for gender and age. The margin of error is +/-1 percentage point.
Source
- Show sources information
- Show publisher information
- Release date
- August 2017
More information
- Region
- United States
- Survey time period
- 1st quarter 2016 to 3rd quarter 2017
- Number of respondents
- 16,107 respondents
- Age group
- 18 to 34 years
- Method of interview
- Online survey
- Supplementary notes
- Note: Numbers, may not add up to 100% due to rounding. The figures were weighted according to US Census figures for gender and age. The margin of error is +/-1 percentage point.
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U.S. Millennials: Internet usage and Online Shopping
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