Management methods for corporate social media presence France 2018-2021
This statistic represents the distribution of French companies in 2018 and 2021, according to the management of their advertising presence on social media. Almost 70 percent of the companies surveyed had a centralized management for their presence on social media in 2018. Only one percent of French companies had a complete external social media management. In 2021 the external management increased to eight percent.