According to a survey conducted in September 2023, Nike was the favorite sports brand of adults between the ages 30 and 60 years. The most popular Japanese brand was Asics, with an average of over 23 percent of respondents naming the sportswear manufacturer a favorite.
Most popular sports brands in Japan as of September 2023, by age group
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Mitsubishi UFJ Research and Consulting. (October 30, 2023). Most popular sports brands in Japan as of September 2023, by age group [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/
Mitsubishi UFJ Research and Consulting. "Most popular sports brands in Japan as of September 2023, by age group." Chart. October 30, 2023. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/
Mitsubishi UFJ Research and Consulting. (2023). Most popular sports brands in Japan as of September 2023, by age group. Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/
Mitsubishi UFJ Research and Consulting. "Most Popular Sports Brands in Japan as of September 2023, by Age Group." Statista, Statista Inc., 30 Oct 2023, https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/
Mitsubishi UFJ Research and Consulting, Most popular sports brands in Japan as of September 2023, by age group Statista, https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/ (last visited October 13, 2024)
Most popular sports brands in Japan as of September 2023, by age group [Graph], Mitsubishi UFJ Research and Consulting, October 30, 2023. [Online]. Available: https://www.statista.com/statistics/793472/japan-most-popular-sports-brands-by-age/