This statistic shows the opinions on ads shown next to relevant content among individuals in the United Kingdom in 2020. According to the survey, six percent of respondents stated it would have a negative effect on their perception of the advertised brand, while 37 percent responded that it would have a positive effect.
How would it affect your perception of a brand if it was advertised next to relevant and trustworthy content?
* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). How would it affect your perception of a brand if it was advertised next to relevant and trustworthy content? [Graph]. In Statista. Retrieved July 02, 2022, from https://www.statista.com/statistics/874817/opinions-on-ads-shown-next-to-relevant-content-in-the-united-kingdom-uk/
AudienceProject. "How would it affect your perception of a brand if it was advertised next to relevant and trustworthy content?." Chart. August 19, 2020. Statista. Accessed July 02, 2022. https://www.statista.com/statistics/874817/opinions-on-ads-shown-next-to-relevant-content-in-the-united-kingdom-uk/
AudienceProject. (2020). How would it affect your perception of a brand if it was advertised next to relevant and trustworthy content?. Statista. Statista Inc.. Accessed: July 02, 2022. https://www.statista.com/statistics/874817/opinions-on-ads-shown-next-to-relevant-content-in-the-united-kingdom-uk/
AudienceProject. "How Would It Affect Your Perception of a Brand If It Was Advertised next to Relevant and Trustworthy Content?." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/874817/opinions-on-ads-shown-next-to-relevant-content-in-the-united-kingdom-uk/
AudienceProject, How would it affect your perception of a brand if it was advertised next to relevant and trustworthy content? Statista, https://www.statista.com/statistics/874817/opinions-on-ads-shown-next-to-relevant-content-in-the-united-kingdom-uk/ (last visited July 02, 2022)
