- Internet›
- Advertising & Marketing›
Attitudes towards ads on websites in Sweden 2018
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Attitudes towards ads on websites in Sweden 2018
Attitudes towards ads on websites in Sweden in 2018
by H. Tankovska,
last edited
Aug 29, 2019
This statistic shows the attitude towards advertising on websites among individuals in Sweden in 2018. According to the survey, the majority of respondents, or 60 percent, were negative towards ads on websites, while seven percent were positive. 33 percent of respondents had a neutral attitude towards advertisements on websites.
Attitudes towards ads on websites in Sweden in 2018
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
| Share of respondents | |
|---|---|
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by H. Tankovska,
last edited
Aug 29, 2019
This statistic shows the attitude towards advertising on websites among individuals in Sweden in 2018. According to the survey, the majority of respondents, or 60 percent, were negative towards ads on websites, while seven percent were positive. 33 percent of respondents had a neutral attitude towards advertisements on websites.
- Show sources information
- Show publisher information
- Release date
- June 2018
- Region
- Sweden
- Survey time period
- Q2 2018
- Number of respondents
- 14,000*
- Age group
- 15 years and older
- Method of interview
- Online survey
- Supplementary notes
- * The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
Source
- Show sources information
- Show publisher information
- Release date
- June 2018
More information
- Region
- Sweden
- Survey time period
- Q2 2018
- Number of respondents
- 14,000*
- Age group
- 15 years and older
- Method of interview
- Online survey
- Supplementary notes
- * The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Ad blocking in the Nordics
- 59 page/s
- English
- pptx
- Detailed references
Everything On "Ad blocking in the Nordics" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Ad blocking in the Nordics"
- Attitudes towards ads
The most important statistics
- Attitudes towards ads on websites in Sweden in 2018Attitudes towards ads on websites in Sweden 2018
- Attitudes towards ads on websites in Denmark in 2018Attitudes towards ads on websites in Denmark 2018
- Most popular ad blockers on iOS devices in Denmark in 2018Most popular iOS ad blockers in Denmark 2018
- Most popular ad blockers on Android devices in Denmark in 2018Most popular Android ad blockers in Denmark 2018
- Attitudes towards ads on websites in Norway in 2018Attitudes towards ads on websites in Norway 2018
- Attitudes towards ads on websites in Finland in 2018Attitudes towards ads on websites in Finland 2018
- Attitudes towards ads in online video clips in Denmark in 2018Attitudes towards ads in online video clips in Denmark 2018
- Attitudes towards ads in online video clips in Sweden in 2018Attitudes towards ads in online video clips in Sweden 2018
- Ad blocker usage
The most important statistics
- Usage of ad blocking software in the Nordic countries in 2018Ad blocker usage in the Nordics 2018
- Usage of ad blocking software in Sweden in 2018Ad blocker usage in Sweden 2018
- Usage of ad blocking software in Denmark in 2018Ad blocker usage in Denmark 2018
- Usage of ad blocking software in Norway in 2018Ad blocker usage in Norway 2018
- Usage of ad blocking software in Finland in 2018Ad blocker usage in Finland 2018
- Reasons for using an ad blocker in Denmark in 2018Reasons for using an ad blocker in Denmark 2018
- Reasons for using an ad blocker in Sweden in 2018Reasons for using an ad blocker in Sweden 2018
- Reasons for using an ad blocker in Norway in 2018Reasons for using an ad blocker in Norway 2018
- Ad blocker user demographics
The most important statistics
- Share of individuals who used ad blocking software in Denmark in 2018, by age groupAd blocker users in Denmark 2018, by age group
- Share of individuals who used ad blocking software in Sweden in 2018, by genderAd blocker users in Sweden 2018, by gender
- Share of individuals who used ad blocking software in Norway in 2018, by age groupAd blocker users in Norway 2018, by age group
- Share of individuals who used ad blocking software in Denmark in 2018, by genderAd blocker users in Denmark 2018, by gender
- Share of individuals who used ad blocking software in Finland in 2018, by age groupAd blocker users in Finland 2018, by age group
- Share of people under 35 years who used ad blockers in the Nordic countries in 2016Share of people under 35 years using ad blockers in the Nordics 2016
- Ad blocker usage by device
The most important statistics
- Share of individuals who used ad blocking software in the Sweden in 2018, by deviceAd blocker usage in Sweden 2018, by device
- Most popular ad blockers on iOS devices in Sweden in 2018Most popular iOS ad blockers in Sweden 2018
- Most popular ad blockers on Android devices in Sweden in 2018Most popular Android ad blockers in Sweden 2018
- Share of individuals who used ad blocking software in Norway in 2018, by deviceAd blocker usage in Norway 2018, by device
- Most popular ad blockers on iOS devices in Norway in 2018Most popular iOS ad blockers in Norway 2018
- Most popular ad blockers on Android devices in Norway in 2018Most popular Android ad blockers in Norway 2018
- Share of individuals who used ad blocking software in Finland in 2018, by deviceAd blocker usage in Finland 2018, by device
- Most popular ad blockers on iOS devices in Finland in 2018Most popular iOS ad blockers in Finland 2018
- Payment
The most important statistics
- Share of individuals paying for ad blockers in Denmark in 2018Share of individuals paying for ad blockers in Denmark 2018
- Share of individuals paying for ad blockers in Sweden in 2018Share of individuals paying for ad blockers in Sweden 2018
- Share of individuals paying for ad blockers in Norway in 2018Share of individuals paying for ad blockers in Norway 2018
- Share of individuals paying for ad blockers in Finland in 2018Share of individuals paying for ad blockers in Finland 2018
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Attitudes towards ads on websites in Denmark 2018
- Attitudes towards ads on websites in Norway 2018
- Attitudes towards ads on websites in Finland 2018
- Attitudes towards ads on websites in the United Kingdom (UK) 2018
- Attitudes towards ads on websites in Germany 2018
- Negative attitudes towards ads on websites in Denmark 2018, by age group
- Negative attitudes towards ads on websites in Sweden 2018, by age group
- Negative attitudes towards ads on websites in Norway 2018, by age group
- Negative attitudes towards ads on websites in Finland 2018, by age group
- Italy: revenue of Internet advertising market in 2016 by type
- Italy: percent change in revenue of Internet advertising market in 2016 by type
- Opinions on ads shown next to relevant content in the United Kingdom (UK) 2018
- Opinions on ads shown next to relevant content in Germany 2018
- Opinions on ads shown next to relevant content in Denmark 2018
- Opinions on ads shown next to relevant content in Sweden 2018
- Digital ad spend in the U.S. 2016, by format
Studies
- Digital advertising in Europe
- Digital advertising in Latin America
- Digital advertising in North America
- Digital advertising formats in the U.S.
- Digital advertising in the U.S.
- Digital advertising in the United Kingdom (UK)
- Digital advertising in Canada
- Online advertising metrics
- Programmatic advertising
- Advertising in the Netherlands
- Advertising in Italy
- Advertising in Belgium
- E-mail marketing in the United Kingdom (UK)
- Advertising in Turkey
- Ad blocking
Statistics on "Ad blocking in the Nordics"
- Attitudes towards ads on websites in Sweden 2018
- Attitudes towards ads on websites in Denmark 2018
- Most popular iOS ad blockers in Denmark 2018
- Most popular Android ad blockers in Denmark 2018
- Attitudes towards ads on websites in Norway 2018
- Attitudes towards ads on websites in Finland 2018
- Attitudes towards ads in online video clips in Denmark 2018
- Attitudes towards ads in online video clips in Sweden 2018
- Attitudes towards ads in online video clips in Norway 2018
- Attitudes towards ads in online video clips in Finland 2018
- Ad blocker usage in the Nordics 2018
- Ad blocker usage in Sweden 2018
- Ad blocker usage in Denmark 2018
- Ad blocker usage in Norway 2018
- Ad blocker usage in Finland 2018
- Reasons for using an ad blocker in Denmark 2018
- Reasons for using an ad blocker in Sweden 2018
- Reasons for using an ad blocker in Norway 2018
- Reasons for using an ad blocker in Finland 2018
- Ad blocker users in Denmark 2018, by age group
- Ad blocker users in Sweden 2018, by gender
- Ad blocker users in Norway 2018, by age group
- Ad blocker users in Denmark 2018, by gender
- Ad blocker users in Finland 2018, by age group
- Share of people under 35 years using ad blockers in the Nordics 2016
- Ad blocker usage in Sweden 2018, by device
- Most popular iOS ad blockers in Sweden 2018
- Most popular Android ad blockers in Sweden 2018
- Ad blocker usage in Norway 2018, by device
- Most popular iOS ad blockers in Norway 2018
- Most popular Android ad blockers in Norway 2018
- Ad blocker usage in Finland 2018, by device
- Most popular iOS ad blockers in Finland 2018
- Most popular Android ad blockers in Finland 2018
- Share of individuals paying for ad blockers in Denmark 2018
- Share of individuals paying for ad blockers in Sweden 2018
- Share of individuals paying for ad blockers in Norway 2018
- Share of individuals paying for ad blockers in Finland 2018
- Attitudes towards ads on websites in the United Kingdom (UK) 2018
- Attitudes towards ads on websites in Germany 2018
- Negative attitudes towards ads on websites in Denmark 2018, by age group
- Negative attitudes towards ads on websites in Sweden 2018, by age group
- Negative attitudes towards ads on websites in Norway 2018, by age group
- Negative attitudes towards ads on websites in Finland 2018, by age group
- Italy: revenue of Internet advertising market in 2016 by type
- Italy: percent change in revenue of Internet advertising market in 2016 by type
- Opinions on ads shown next to relevant content in the United Kingdom (UK) 2018
- Opinions on ads shown next to relevant content in Germany 2018
- Opinions on ads shown next to relevant content in Denmark 2018
- Opinions on ads shown next to relevant content in Sweden 2018
- Digital ad spend in the U.S. 2016, by format
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.