This statistic presents the share of companies in the United States who are using social media networks for marketing purposes from 2015 to 2019, sorted by platform. According to the findings, in 2017, 86.3 percent of companies used Facebook for marketing purposes, while in comparison during the same year only 72.8 percent of companies used Instagram for similar purposes.
Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Statistics on Social media marketing in France
Overview of the digital advertising market
7
- Premium Statistic Digital advertising revenue in selected regions and countries in Europe 2021
- Premium Statistic Digital advertising expenditure in France 2007-2019
- Premium Statistic Digital advertising market value in France 2019 to 2023
- Premium Statistic Digital ad spend in France 2021, by format
- Basic Statistic Meta: annual advertising revenue worldwide 2009-2022
- Basic Statistic Twitter: annual revenue 2010-2021, by segment
- Premium Statistic Snapchat: global advertising revenue 2017-2026
Social media advertisment
8
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Social media advertising investment distribution in France 2018-2020, by device
- Premium Statistic Digital Market Outlook: social media ad revenue in France 2017-2026, by device
- Premium Statistic Mobile display advertising spending on and off social networks in France 2013-2018
- Premium Statistic Digital advertising investments planned by French companies 2018, by media
- Premium Statistic Corporate budget devoted to mobile marketing in France in 2018
- Premium Statistic Facebook ads CPM worldwide 2021, by country
- Premium Statistic Leading social media in France 2021, by social ad spend share
Businesses on social media
8
- Basic Statistic Share of companies using social networks in Europe by country 2019
- Premium Statistic Share of enterprises active on social networks in France 2019, by industry
- Premium Statistic Social networks most used by B2B and B2C companies in France 2021
- Premium Statistic Favorite social networks for community managers to broadcast ads on in France in 2018
- Premium Statistic Ranking of social networks with the best organic reach for companies in France 2019
- Premium Statistic Most implemented social media programs in companies in France 2018
- Premium Statistic Perceived type of interactions bewteen companies and social network users France 2020
- Premium Statistic The use of social networks for professional purposes in France 2018-2019
Influencer marketing
7
- Premium Statistic Tourism and travel Instagram accounts with the most followers in France August 2020
- Premium Statistic Most followed cars and motorcycles Instagram accounts in France August 2020
- Premium Statistic Instagram video game accounts with the most followers in France 2020
- Premium Statistic Instagram fitness and yoga accounts with the most followers in France 2020
- Premium Statistic Networks most used for partnership requests among influencers in France 2017-2020
- Premium Statistic Subject areas in which influencers are the most followed in France 2018
- Premium Statistic Engagement rate of social media platforms according to influencer type in France 2020
Social media purchases
5
- Premium Statistic France's favorite social networks for shopping in 2019
- Premium Statistic Preferred social media platforms for marketing professional purchases France 2020
- Premium Statistic Ways B2B professionals find out information that leads them to a purchase France 2020
- Premium Statistic French employees who bought something after seeing it on social media 2020, by age
- Premium Statistic French employees purchase after social media exposure in 2020, by company size
Opinons on social media ads
8
- Premium Statistic Factors for good content on social media according to B2B professionals France 2020
- Premium Statistic Opinion of B2B professionals on the relevance of social media posts in France in 2020
- Premium Statistic Share of French people feeling influenced in their purchases 2018
- Basic Statistic Opinion of the French about the use of their data by social networks 2016
- Premium Statistic Opinion regarding the interaction between brands and influencers in France 2018
- Premium Statistic Attitudes towards online advertising in France 2022
- Premium Statistic Social networks and advertising: knowledge of young French students 2019
- Premium Statistic French opinion on collaborations between brands and influencers 2018
Further related statistics
16
- U.S. SMB social media advertising strategy perception and success 2018
- U.S. SMB challenges or concerns with managing social media accounts 2018
- Advertising and marketing spend on mobile platforms in the UK 2014-2019
- Social media ad revenue growth in China 2013-2023
- Community managers' annual advertising budget on social networks in France 2018
- Advertising and marketing: GVA in the UK 2010-2015, by subgroup
- Impact of COVID-19 on advertising and marketing in Norway 2020
- Opinion on SMS advertising in France 2015
- Opinion on leaflets and catalogs in France 2015
- Social media: opinion of marketing professionals on ROI France 2016
- Advertising channels showing awareness of their customers in France 2015
- Ways social media ads inspired online purchases in France 2021
- Opinion on word of mouth advertising in France 2015
- Opinion on push notification advertising in France 2015
- Number of high-growth companies in advertising and marketing U.S. 2007-2016
- Integrated marketing technology application among enterprises Indonesia Q1 2019
Further Content: You might find this interesting as well
Statistics
- U.S. SMB social media advertising strategy perception and success 2018
- U.S. SMB challenges or concerns with managing social media accounts 2018
- Advertising and marketing spend on mobile platforms in the UK 2014-2019
- Social media ad revenue growth in China 2013-2023
- Community managers' annual advertising budget on social networks in France 2018
- Advertising and marketing: GVA in the UK 2010-2015, by subgroup
- Impact of COVID-19 on advertising and marketing in Norway 2020
- Opinion on SMS advertising in France 2015
- Opinion on leaflets and catalogs in France 2015
- Social media: opinion of marketing professionals on ROI France 2016
- Advertising channels showing awareness of their customers in France 2015
- Ways social media ads inspired online purchases in France 2021
- Opinion on word of mouth advertising in France 2015
- Opinion on push notification advertising in France 2015
- Number of high-growth companies in advertising and marketing U.S. 2007-2016
- Integrated marketing technology application among enterprises Indonesia Q1 2019
eMarketer. (August 22, 2018). Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform [Graph]. In Statista. Retrieved March 22, 2023, from https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. "Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform." Chart. August 22, 2018. Statista. Accessed March 22, 2023. https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. (2018). Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform. Statista. Statista Inc.. Accessed: March 22, 2023. https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. "Share of Companies in The United States Who Are Using Social Networks for Marketing Purposes from 2015 to 2019, by Platform." Statista, Statista Inc., 22 Aug 2018, https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer, Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform Statista, https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/ (last visited March 22, 2023)
Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform [Graph], eMarketer, August 22, 2018. [Online]. Available: https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/