The performance-based internet advertising expenditure in Japan amounted to approximately 2.35 trillion Japanese yen in 2023. The value more than quadrupled since 2014.
Performance-based internet advertising expenditure in Japan from 2014 to 2023
(in billion Japanese yen)
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Dentsu. (March 12, 2024). Performance-based internet advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved October 13, 2024, from https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/
Dentsu. "Performance-based internet advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen)." Chart. March 12, 2024. Statista. Accessed October 13, 2024. https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/
Dentsu. (2024). Performance-based internet advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: October 13, 2024. https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/
Dentsu. "Performance-based Internet Advertising Expenditure in Japan from 2014 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 12 Mar 2024, https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/
Dentsu, Performance-based internet advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/ (last visited October 13, 2024)
Performance-based internet advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph], Dentsu, March 12, 2024. [Online]. Available: https://www.statista.com/statistics/918458/japan-internet-performance-based-advertising-expenditures/