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Japan: digital ad spend growth 2015-2020

Published by Statista Research Department, Oct 15, 2016
The timeline shows the annual growth rate of digital advertising spending in Japan in 2015, as well as a forecast until 2020. In 2015, the spending increased by 11 percent compared to 2014.

Change in digital advertising spending in Japan from 2015 to 2020

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Source

Release date

October 2016

Region

Japan

Survey time period

2014 and 2015

Special properties

includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising

Supplementary notes

* Forecast.

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