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Annual growth of online advertising expenses in Japan 2012-2021

Published by Statista Research Department, Dec 7, 2022
Internet advertising expenses in Japan grew by 21.4 percent in 2021 compared to the previous year. As a result, the internet advertising expenditure reached a value of 2.71 trillion Japanese yen.

Year-on-year change of internet advertising expenditure in Japan from 2012 to 2021

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Source

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In cooperation with
Dentsu
Release date

May 2022

Region

Japan

Survey time period

2012 to 2021

Supplementary notes

The source defines the change rate as change from the previous year, with theprevious year's result indexed at 100. Values have been modified accordingly.

100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.

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Digital advertising audience

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