Internet advertising expenses in Japan grew by 7.8 percent in 2023 compared to the previous year. As a result, the internet advertising expenditure reached a value of about 3.3 trillion Japanese yen.
Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023
The source defines the change rate as change from the previous year, with the previous year's result indexed at 100. Values have been modified accordingly.
100 Japanese yen equal 0.67 U.S. dollars or 0.61 euros as of March 2024.
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Dentsu. (February 27, 2024). Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023 [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/
Dentsu. "Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023." Chart. February 27, 2024. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/
Dentsu. (2024). Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/
Dentsu. "Year-on-year Change of Internet Advertising Expenditure in Japan from 2014 to 2023." Statista, Statista Inc., 27 Feb 2024, https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/
Dentsu, Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023 Statista, https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/ (last visited November 01, 2024)
Year-on-year change of internet advertising expenditure in Japan from 2014 to 2023 [Graph], Dentsu, February 27, 2024. [Online]. Available: https://www.statista.com/statistics/313980/japan-digital-ad-spend-growth/
