This statistic displays the leading 20 retail websites in the United Kingdom (UK) as of September 2018, by share of voice, according to the analysis of Pi Datametrics. Across the UK retail category, argos.co.uk is the leading website in terms of share of voice, accounting for 6.9 percent.
Leading 20 retail websites* in the United Kingdom (UK) as of September 2018, by share of voice**
* The retail category includes: electricals, fashion, and homeware.
** Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing thousands of the most commercially valuable, category-specific search terms through Google UK.
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Statistics on "E-commerce in the United Kingdom (UK)"
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Pi Datametrics. (October 1, 2018). Leading 20 retail websites* in the United Kingdom (UK) as of September 2018, by share of voice** [Graph]. In Statista. Retrieved February 18, 2020, from https://www.statista.com/statistics/947556/leading-retail-websites-by-sov-united-kingdom-uk/
Pi Datametrics. "Leading 20 retail websites* in the United Kingdom (UK) as of September 2018, by share of voice**." Chart. October 1, 2018. Statista. Accessed February 18, 2020. https://www.statista.com/statistics/947556/leading-retail-websites-by-sov-united-kingdom-uk/
Pi Datametrics. (2018). Leading 20 retail websites* in the United Kingdom (UK) as of September 2018, by share of voice**. Statista. Statista Inc.. Accessed: February 18, 2020. https://www.statista.com/statistics/947556/leading-retail-websites-by-sov-united-kingdom-uk/
Pi Datametrics. "Leading 20 Retail Websites* in The United Kingdom (Uk) as of September 2018, by Share of Voice**." Statista, Statista Inc., 1 Oct 2018, https://www.statista.com/statistics/947556/leading-retail-websites-by-sov-united-kingdom-uk/
Pi Datametrics, Leading 20 retail websites* in the United Kingdom (UK) as of September 2018, by share of voice** Statista, https://www.statista.com/statistics/947556/leading-retail-websites-by-sov-united-kingdom-uk/ (last visited February 18, 2020)
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