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Consumer feelings about shopping on Black Friday in key markets 2018

How consumers feel about shopping on Black Friday in selected countries as of September 2018

by Emma Bedford, last edited Jan 22, 2019
Consumer feelings about shopping on Black Friday in key markets 2018 This statistic displays how consumers feel about shopping on Black Friday in selected countries, as of September 2018. According to a survey by McKinsey & Company, 39 percent of respondents in the United States reported that they were excited for Black Friday shopping, while in Canada only 27 percent of respondents stated similar feelings.
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How consumers feel about shopping on Black Friday in selected countries as of September 2018

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