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Top e-commerce platforms used on 11.11 shopping event Indonesia 2018

Published by Hanadian Nurhayati-Wolff, Jun 27, 2019
This statistic shows the share of respondents who bought from the following e-commerce platform during the 11.11 Single's Day shopping event in Indonesia as of November 2018. During the period surveyed, 54.1 percent of survey respondents said that they shopped on Shopee, making it the most popular e-commerce platform amongst respondents during 11.11. The second most-popular e-commerce platform used by respondents during 11.11 was Lazada.co.id, with 19.4 percent of respondents stating they purchased products there.

Top e-commerce platforms used on 11.11 shopping event amongst respondents in Indonesia as of November 2018

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Source

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Release date

November 2018

Region

Indonesia

Survey time period

November 11 to November 12, 2018

Number of respondents

1,513 respondents

Age group

16 years and older

Special properties

respondents indicated they shopped on 11.11

Method of interview

Online survey

Supplementary notes

Respondents were allowed to choose multiple answers.

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