Top 100 companies: CRM

Customer relationship management (CRM) is a set of tools designed to gather, process, and analyze information about customers, with the aim of building customer loyalty by offering or proposing services. CRM IT applications include software packages that enable direct dealings with customers, in terms of sales, marketing or services. The CRM global market is expected to experience an unprecedented boom in the next years worldwide, but also in Europe. The global customer relationship management (CRM) software market is forecast to grow to US$57 billion in size in 2025. This is a projected increase of almost US$4billion from 2021, at a compound annual growth rate (CAGR) of 2.1%. This Company Insights data table shows essential KPIs of the world’s leading companies associated with the “CRM” trend. It ranks them by overall revenue and includes household names such as Microsoft and Salesforce.