Facebook marketing

The Statista dossier
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Statista Dossier on Facebook marketing

Table of contents

    • Social media ad spending worldwide 2017-2026, by device

    • Meta: advertising revenue worldwide 2009-2021

    • Leading non-feed Facebook ad placements worldwide 2019-2020

    • Digital advertising revenue of leading online companies 2012-2021

    • Social media platforms used by marketers worldwide 2021

    • Number of active advertisers on Facebook 2016-2020

    • Growth of social media activities of Fortune 500 companies 2021

    • Future use of social media among marketers worldwide 2022, by platform

    • Video calling technologies used for virtual experiences 2020

    • Leading Facebook brand post types 2014-2020

    • Average weekly Facebook brand posts 2021, by vertical

    • Leading digital consumer engagement tactics worldwide 2021

    • Facebook ads CPA worldwide 2021, by country

    • Facebook ads CPM worldwide 2021, by country

    • Facebook ads CPC 2021, by country

    • Facebook ads CTR 2021, by country

    • Leading Facebook brand post types 2014-2020

    • Leading Facebook posts by brands in the U.S. 2020, by engagement

    • Average weekly Facebook brand posts 2021, by vertical

    • Global Facebook pages fan engagement rate 2022, by type of post

    • Facebook brand post engagement 2021, by vertical

    • Average engagement with Facebook videos worldwide H1 2020, by video type

    • Average engagement with Facebook pages worldwide H1 2020, by post type

    • Most engaging brand video format for Facebook posts 2020-2021, by account size

    • Most popular Facebook fan pages 2022

    • Most popular product brands on Facebook 2020

    • Most popular retail brands on Facebook 2021

    • Facebook: number of fans of popular fashion brands 2021

    • Facebook: number of followers of popular luxury brands 2020

    • Fan growth of the fastest-growing brands on Facebook 2021

    • Global social networks ranked by number of users 2022

    • Brand value of the most valuable brands worldwide 2022

    • Brand value of social media brands upon entering the BrandZ ranking 2020

    • Leading media owners worldwide 2021, by ad revenue

    • Leading platforms for influencer marketing worldwide 2020

    • Most trusted brands worldwide 2020

    • Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022

    • Countries with the most Facebook users 2022

    • Countries with biggest Facebook reach 2022

    • Facebook: distribution of global audiences 2022, by age and gender

    • Leading social media usage reasons worldwide 2021

    • Leading mobile activities worldwide 2020, by usage reach

    • Preferred business communication methods for global smartphone users 2020-2021

    • Global brands and influencers social media subscribers 2020, by age group

    • Social buyers as share of internet users worldwide 2021, by country

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