Try our corporate solution for free!
(212) 419-8286

Media spending worldwide 2014-2022

It is calculated that between 2018 and 2022 global advertising spending will increase by more than 160 billion U.S dollars, reaching close to 790 billion by the end of that period. The expenditures will remain positive, however sources predict the ad market will slow down in the coming years with growth figures dropping to under five percent.

Fastest and slowest growing ad markets

The ad market is a very volatile one, dependent on many external factors. Most commonly, developing countries will exhibit higher growth than developed countries. Political situations can also influence advertising expenditure levels, especially when censorship is in place. Between 2018 and 2021 it is expected that Uzbekistan, Ukraine, India, Panama and Vietnam will be the fastest growing ad markets, with major media expenditure growth surpassing 40 percent, and in the case of Uzbekistan – 65 percent. On the other side of the spectrum, Qatar, Oman, Saudi Arabia, Kuwait and Bahrain will show similar results but in the negative. Spending in Qatar is projected to decrease by 62 percent in the same time period.

Global advertising spending from 2014 to 2022

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until November 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

July 2018



Survey time period

2014 to 2017

Special properties

includes digital (desktop/laptop, mobile and other internet-connected devices), directories, magazines, newspapers, out-of-home, radio and TV

Supplementary notes

* Forecast. Figures for periods prior to 2017 come form previous reporting.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Advertising in India"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.