Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Media spending worldwide 2014-2022

Global advertising spending from 2014 to 2022 (in billion U.S. dollars)

by A. Guttmann, last edited Aug 9, 2019
Media spending worldwide 2014-2022 It is calculated that between 2018 and 2022 global advertising spending will increase by more than 160 billion U.S dollars, reaching close to 790 billion by the end of that period. The expenditures will remain positive, however sources predict the ad market will slow down in the coming years with growth figures dropping to under five percent.
Fastest and slowest growing ad markets

The ad market is a very volatile one, dependent on many external factors. Most commonly, developing countries will exhibit higher growth than developed countries. Political situations can also influence advertising expenditure levels, especially when censorship is in place. Between 2018 and 2021 it is expected that Uzbekistan, Ukraine, India, Panama and Vietnam will be the fastest growing ad markets, with major media expenditure growth surpassing 40 percent, and in the case of Uzbekistan – 65 percent. On the other side of the spectrum, Qatar, Oman, Saudi Arabia, Kuwait and Bahrain will show similar results but in the negative. Spending in Qatar is projected to decrease by 62 percent in the same time period.
Show more

Global advertising spending from 2014 to 2022 (in billion U.S. dollars)

Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Advertising in Germany"
  • Overview
The most important statistics
  • Television advertising
  • Print advertising
  • Internet advertising
  • Radio advertising
  • Out-of-home and cinema advertising
  • Agency rankings
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.