Digital advertising in the Netherlands

Statistics report on online advertising in the Netherlands

Digital advertising in the Netherlands

This report has been compiled to provide statistical information about most important online advertising formats used in the Netherlands. It contains an overview chapter with key figures on the subject both globally and in Europe, as well as an overview chapter on the Dutch market. A chapter dedicated to digital formats follows. Finally, the reports wraps up with facts on consumer attitudes.

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Table of contents

Overview

7
  • Premium Statistic Digital advertising spending worldwide 2021-2027
  • Premium Statistic Internet advertising spending worldwide 2000-2024, by region
  • Premium Statistic Digital advertising spending in Europe 2006-2022
  • Premium Statistic Digital ad spend in Europe 2022, by format
  • Premium Statistic Largest digital advertising markets in Europe 2022
  • Premium Forecast Digital Market Outlook: digital search ad spend in European countries 2022
  • Premium Statistic Digital Market Outlook: banner advertising revenue in European countries 2022

Dutch market overview

6
  • Premium Statistic Digital ad spend in the Netherlands 2012-2022
  • Premium Statistic Digital ad spend growth in the Netherlands 2019-2022
  • Premium Forecast Digital ad spend in the Netherlands 2022, by industry
  • Premium Forecast Ad spending per internet user of digital advertising in the Netherlands 2019-2028
  • Premium Forecast Mobile revenue share of digital advertising in the Netherlands 2019-2028
  • Premium Forecast Growth of mobile digital advertising in the Netherlands 2019-2028

Formats

8
  • Premium Statistic Digital ad spend in the Netherlands 2022, by format
  • Premium Statistic Digital ad spend growth in the Netherlands 2022, by format
  • Premium Statistic Search ad spend in the Netherlands 2012-2023
  • Premium Statistic GoogleAds CPC in Europe 2023, by country
  • Premium Statistic Online video ad spend in the Netherlands 2019-2022
  • Premium Forecast Digital Market Outlook: social media ad spend in Netherlands 2019-2028, by device
  • Premium Statistic Display ad spend in the Netherlands 2015-2022
  • Premium Statistic DOOH ad spend in the Netherlands 2020-2023

Consumer attitudes

5
  • Premium Forecast Attitudes towards online advertising in the Netherlands 2023
  • Premium Statistic New brand discovery channels in the Netherlands 2022
  • Basic Statistic Main online channel for brand research in the Netherlands 2022
  • Premium Statistic Adblocking: penetration rate 2022, by country
  • Premium Forecast Non-digital advertising touchpoints in the Netherlands 2023
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FURTHER REPORTS

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  • Digital advertising in Germany
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  • Digital advertising in Europe
  • Digital advertising in North America
  • Digital advertising in Canada
  • Digital advertising in Italy
  • Digital advertising in Brazil
  • Digital advertising in the Netherlands
  • Digital advertising in Western Europe
  • Digital advertising in Japan
  • Digital advertising in Central and Eastern Europe (CEE)
  • Digital advertising in Spain
  • Digital advertising in France
  • Digital advertising in Poland
  • Digital advertising in India

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