Digital advertising in Italy

The Statista dossier
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Statista Dossier on digital advertising in Italy

Table of contents

    • Digital advertising spending worldwide 2019-2024

    • Digital advertising spending in Europe 2006-2020

    • Digital ad spend in Europe 2020, by format

    • Largest digital advertising markets in Europe 2020

    • Internet ad spend in Italy 2015-2024

    • Advertising spending share in Italy 2020, by medium

    • Internet ad spending in Italy 2016-2025, by device

    • Digital advertising spending share Italy 2021, by industry

    • Digital ad spending per internet user in Italy 2017-2025

    • Programmatic ad spending in Italy 2014-2021

    • Programmatic ad spend growth in Italy 2015-2019

    • Internet ad spend in Italy 2019, by format

    • Digital ad spend growth in Italy 2020, by format

    • Online video advertising spending in Italy 2017-2025

    • Display ad spending Italy 2019-2021

    • Online banner advertising spending in Italy 2017-2025

    • Social media advertising spending in Italy 2017-2025

    • Search ad spending Italy 2019-2021

    • GoogleAds CPC in Europe 2021, by country

    • Smartphone penetration forecast in Italy 2010-2025

    • Mobile ad spending in Italy 2016-2025

    • Mobile ad spending growth in Italy 2016-2025

    • Mobile ad spending in Italy 2016-2025, by format

    • Mobile ad spending share in Italy 2016-2025

    • Attitudes towards online advertising in Italy 2021

    • Sources first introducing web users to new brands in Italy 2020

    • Perceived reliability of information sources in Italy 2021

    • Sources driving purchase decisions of Gen Z in Italy 2021

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