Facebook

The Statista dossier
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Statista Dossier about Facebook

Table of contents

  • 1. Overview
    • Facebook: global penetration rage as of March 2021, by region

    • Monthly active users of any Facebook product 2021

    • Daily active users of any Facebook product 2021

    • Facebook: number of monthly active users worldwide 2008-2021

    • Facebook: number of monthly active users in North America 2010-2021

    • Facebook: number of daily active users worldwide 2011-2021

    • Countries with the most Facebook users 2021

    • Global social networks ranked by number of users 2021

  • 2. Company data
    • Facebook: annual revenue and net income 2007-2020

    • Facebook: annual revenue 2009-2020, by segment

    • Facebook: annual EBIT 2008-2020

    • Facebook: worldwide quarterly revenue 2011-2021

    • Facebook: worldwide quarterly revenue 2010-2021, by segment

    • Facebook: quarterly net income 2010-2021

    • Worldwide Facebook marketing expenditure 2010-2020

    • Facebook ad spend 2014-2020

    • Facebook: quarterly federal lobbying expenses 2011-2021

    • Number of Facebook employees 2004-2020

    • Facebook top executive compensation 2011-2020

    • Net worth of the richest internet billionaires 2021

  • 3. Benchmark
    • Most valuable brands worldwide 2021

    • Market value of the largest internet companies worldwide 2021

    • Revenue of global public internet companies 2014-2019

    • Internet companies ranked by revenue 2017-2020

    • Revenue growth of leading tech companies 2018-2020

    • Digital advertising revenue of leading online companies 2012-2020

    • Biggest revenue source of leading tech companies 2020

    • Internet companies: research and development expenditure 2019

    • Workforce of leading global online companies 2014-2020

  • 4. Demographics
    • Facebook: distribution of global audiences 2021, by gender

    • Facebook: distribution of global audiences 2021, by age and gender

    • Facebook user share in the United States 2021, by age and gender

    • Facebook usage reach in the United States 2021, by gender

    • Facebook usage reach in the United States 2021, by age group

    • Facebook usage reach in the United States 2021, by education

  • 5. Usage
    • U.S. social media activities 2019, by platform

    • Facebook access penetration 2021, by device

    • Facebook usage frequency in the United States 2020

    • U.S. Facebook usage reasons 2019

    • U.S. weekly social media content posting 2019, by platform

    • Global Facebook pages fan engagement rate 2021, by type of post

    • Facebook: most popular game MAU 2020

  • 6. Advertising and marketing
    • Global Facebook advertising revenue 2017-2021

    • Facebook: advertising revenue worldwide 2009-2020

    • Facebook: revenue per user 2011-2020

    • Facebook: average revenue per user 2011-2020, by region

    • Facebook: mobile advertising revenue share 2012-2018

    • Number of active advertisers on Facebook 2016-2020

    • Facebook: advertising metrics 2013-2019

    • Facebook user engagement of leading publishers 2020

    • Social video ads CTR worldwide in 2019, by platform and age

    • Top web articles shared on Facebook worldwide 2020

    • Social media platforms used by marketers worldwide 2021

    • Most important social media platforms for marketers worldwide 2021

    • Benefits of social media marketing worldwide 2021

    • Future use of social media among marketers worldwide 2021, by platform

  • 7. Data requests and policy enforcement
    • Facebook: user data requests from federal agencies & governments 2013-2020

    • Facebook: user data requests from federal agencies & governments H2 2020, by country

    • Facebook: fake account removal Q4 2017 - Q2 2021

    • Facebook: sexual content removal Q4 2017 - Q2 2021

    • Facebook: bullying and harassment-related content removal Q4 2017 - Q2 2021

    • Facebook: nude minors and sexual exploitation content removal Q3 2018 - Q1 2021

    • Facebook: hate speech-containing content removal Q4 2017 - Q2 2021

    • Facebook: terrorist propaganda content removal Q4 2017 - Q1 2021

    • Facebook: violence and graphic content removal Q4 2017 - Q2 2021

    • Facebook: suicide and self-injury content removal Q2 2019 - Q2 2021

    • Facebook: content violation appeals Q1 2021

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