Social media usage in Sweden

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Statista dossier on social media usage and social networking in Sweden

This dossier contains statistics on social media usage in Sweden. It gives an overview of the social media user penetration rate and usage frequency as well as social media users broken down by gender and age groups. Facts on the usage of the most popular social media websites like Facebook, Twitter and Instagram are also included in this dossier.

Table of contents

  • 1. Overview
    • Social media users in Sweden 2010-2017

    • Most popular social networks in Sweden 2017, by share of page views

    • Most popular social media sites in Sweden 2017

    • Usage of social media sites in Sweden 2017, by gender

    • Daily social media usage in Sweden 2010-2017

    • Daily social media usage rate in Sweden 2016, by gender and age group

    • Forecast of the social network user penetration rate in Sweden 2014-2021

  • 2. Facebook
    • Facebook users in Sweden 2011-2017

    • Facebook users in Sweden 2017, by age group

    • Share of people who used Facebook daily in Sweden 2017, by age group

    • Facebook usage frequency in Sweden 2017

    • Facebook usage in Sweden 2017, by device

    • Facebook usage purposes in Sweden 2017

    • Forecast of the Facebook user penetration rate in Sweden 2015-2022

    • Forecast of Facebook user numbers in Sweden 2015-2021

  • 3. Twitter
    • Twitter users in Sweden 2011-2017

    • Twitter users in Sweden 2016, by age group

    • Daily Twitter users in Sweden 2016, by age group

    • Twitter usage frequency in Sweden 2017

    • Twitter usage in Sweden 2017, by device

    • Twitter usage purposes in Sweden 2017

  • 4. Instagram
    • Instagram users in Sweden 2013-2017

    • Daily Instagram users in Sweden 2013-2017

    • Instagram users in Sweden 2017, by age group

    • Instagram usage frequency in Sweden 2017

    • Instagram usage in Sweden 2017, by device

    • Instagram usage purposes in Sweden 2017

  • 5. YouTube
    • Share of YouTube users in Sweden 2017, by age group

    • YouTube usage frequency in Sweden 2017

    • YouTube usage in Sweden 2017, by activity

    • YouTube usage in Sweden 2017, by device

    • YouTube usage purposes in Sweden 2017

  • 6. Snapchat
    • Snapchat users in Sweden 2017, by age group

    • Daily Snapchat users in Sweden 2016, by age group

    • Snapchat usage frequency in Sweden 2017

    • Snapchat usage in Sweden 2017, by device

    • Snapchat usage purposes in Sweden 2017

  • 7. LinkedIn
    • LinkedIn users in Sweden 2012-2017

    • LinkedIn users in Sweden 2017, by age group and gender

    • LinkedIn usage frequency in Sweden 2017

    • LinkedIn users in Sweden 2017, by occupation

    • LinkedIn usage in Sweden 2017, by device

    • LinkedIn usage purposes in Sweden 2017

  • 8. Other platforms
    • Reddit usage frequency in Sweden 2017

    • Reddit usage purposes in Sweden 2017

    • Pinterest usage frequency in Sweden 2017

    • Pinterest usage purposes in Sweden 2017

    • Tumblr usage frequency in Sweden 2017

    • Tumblr usage purposes in Sweden 2017

    • WhatsApp usage frequency in Sweden 2017

    • WhatsApp usage purposes in Sweden 2017

    • Kik users in Sweden 2017, by age group

  • 9. App usage
    • Social media usage on smartphones in Sweden 2010-2016

    • Daily social media usage on smartphones in Sweden 2010-2016

    • Social media usage on smartphones in Sweden 2016, by age group

    • Leading iPhone social networking apps in Sweden 2017, by downloads

    • Leading iPad social networking apps in Sweden 2017, by downloads

    • Leading social apps in Google Play in Sweden 2017, by downloads

  • Language: English
  • Released: 2018
  • Source(s): Statista
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