Influencers used to reach generation Z in Belgium 2018

What types of influencer marketing do you use to reach Generation Z?

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Sources

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Release date

December 2018

Region

Belgium

Survey time period

September and October 2018

Special properties

respondents occupying senior roles in marketing or marketeers with a senior managerial role only working at Belgian Top 1,500 companies

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "What types of influencer marketing do you use to reach Gen Z?"

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