In 2024, the United States alone accounted for an estimated 91.7 percent of traditional and 93.2 percent of digital advertising expenditures in North America. Canada's share in both types oscillated around five percent, while Mexico was forecast to account for the remaining percentages.
Distribution of traditional and digital advertising spending in North America in 2024, by country
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Statista. (June 3, 2024). Distribution of traditional and digital advertising spending in North America in 2024, by country [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america
Statista. "Distribution of traditional and digital advertising spending in North America in 2024, by country." Chart. June 3, 2024. Statista. Accessed December 11, 2024. https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america
Statista. (2024). Distribution of traditional and digital advertising spending in North America in 2024, by country. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america
Statista. "Distribution of Traditional and Digital Advertising Spending in North America in 2024, by Country." Statista, Statista Inc., 3 Jun 2024, https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america
Statista, Distribution of traditional and digital advertising spending in North America in 2024, by country Statista, https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america (last visited December 11, 2024)
Distribution of traditional and digital advertising spending in North America in 2024, by country [Graph], Statista, June 3, 2024. [Online]. Available: https://www.statista.com/forecasts/1390482/share-traditional-digital-ad-spend-country-north-america