Ad spending growth in the U.S. 2020, by month

Published by A. Guttmann, Jan 28, 2021
The year 2020 was a tumultuous one for the advertising market in the United States. Due to the coronavirus pandemic the month April saw declines of 35 percent compared to the same period in 2019. However since then negative figures started decreasing to finally pop out on the surface in August with positive growth of 5.9 percent. November and December also saw an increase in ad spending with 11.5 and 7.2 percent respectively.

Change in advertising spending in the United States in 2020, by month

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Sources

Release date

January 2021

Region

United States

Survey time period

2020

Supplementary notes

* Forecast.

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