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Most advertised brands in the U.S. 2017
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Most advertised brands in the U.S. 2017
Most advertised brands in the United States in 2017, by advertising spending (in million U.S. dollars)
The statistic shows data on most advertised brands in the United States in 2017, ranked by measured advertising spending. AT&T ranked ninth that year, with measured ad spending of 632 million U.S. dollars.
Most advertised brands in the United States in 2017, by advertising spending (in million U.S. dollars)
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Description
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The statistic shows data on most advertised brands in the United States in 2017, ranked by measured advertising spending. AT&T ranked ninth that year, with measured ad spending of 632 million U.S. dollars.
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- Release date
- December 2018
- Region
- United States
- Survey time period
- 2017
- Special properties
- measured media ad spending
- Supplementary notes
-
The figures include measured-media advertising spending (source: Kantar Media). Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising).
The figures do not include unmeasured spending, such as direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.
Source
- Show sources information
- Show publisher information
- Release date
- December 2018
More information
- Region
- United States
- Survey time period
- 2017
- Special properties
- measured media ad spending
- Supplementary notes
-
The figures include measured-media advertising spending (source: Kantar Media). Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising).
The figures do not include unmeasured spending, such as direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.
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Statistics on "Advertising in North America"
- Advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Growth of advertising spending in North America from 2010 to 2021, by medium
- Annual growth of advertising, sales promotion and sponsorship spending in North America from 2010 to 2018
- Television advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Internet advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Newspaper advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Magazine advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Radio advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Outdoor advertising spending in North America from 2000 to 2021 (in million U.S. dollars)
- Cinema advertising spending in North America from 2002 to 2021 (in million U.S. dollars)
- Media advertising spending in the United States from 2015 to 2022 (in billion U.S. dollars)
- Change in advertising spending in the United States from 2015 to 2020
- Advertising spending in the United States in 2018 and 2022, by medium (in billion U.S. dollars)
- Online advertising revenue in the United States from 2000 to 2017 (in billion U.S. dollars)
- Advertising spending vs. consumer time spent in the United States in 2017, by medium
- Most advertised brands in the United States in 2017, by advertising spending (in million U.S. dollars)
- Measured media advertising spending in the United States from 2014 to 2017, by category (in billion U.S. dollars)
- Total media advertising spending in Canada from 2015 to 2022 (in billion U.S. dollars)
- Growth of digital advertising spending in Canada from 2012 to 2020
- Media spending in Canada from 2007 to 2019, by medium (in million Canadian dollars)
- Internet advertising revenue in Canada from 2008 to 2017, by type (in million Canadian dollars)
- Leading advertisers in Canada in 2017, by advertising spending (in million Canadian dollars)
- Leading advertising categories in Canada in 2017, by advertising spending (in million Canadian dollars)
- Advertising spending in Mexico from 2010 to 2019 (in billion U.S. dollars)
- Advertising expenditure in Mexico from 2016 to 2019, by medium (in million U.S. dollars)
- Change in advertising spending in Mexico from 2010 to 2019
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- Industry sectors ranked by advertising expenditure in Austria in 2017 (in million euros)
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- Advertisers ranked by advertising expenditure in Belgium in 2017 (in million euros)
- Industry sectors ranked by advertising expenditure in France in 2016 (in million euros)
- Telecommunications industry advertisers ranked by expenditure in the United Kingdom (UK) in 2013 (in million GBP)
- Advertising expenditure of Proctor & Gamble in the United Kingdom (UK) from 2012 to 2017 (in million GBP)
- Industry sectors ranked by advertising expenditure in Germany in 2017 (in million euros)
- Advertising expenditure in Austria from 2007 to 2016 (in million U.S. dollars)
- Advertising spending of Carrefour in Brazil in 1st half 2016 and 2017 (in million Brazilian reals)
- Kraft Canada magazine advertising spending in Canada from 2011 to 2014 (in million Canadian dollars)
- Advertising expenditure growth in Saudi Arabia from 2008 to 2015, by medium
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