• Indonesia: retail e-commerce revenue 2017-2025

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In 2020, the e-commerce market in Indonesia generated a revenue of around 29 billion U.S. dollars. This was a significant increase of almost 10 billion dollars compared to 2019. This was most likely a result of the changed consume behavior during the covid-19 pandemic. The Statista Digital Market Outlook estimates that revenue will continue to increase and by 2025 reach around 56 billion U.S. dollars

Retail e-commerce revenue in Indonesia from 2017 to 2025 (in billion U.S. dollars)

Characteristic	Revenue in billion U.S. dollars
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Supplementary notes

Data provided by Statista Market Outlooks are estimates

The eCommerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.