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Digital Market Outlook: eServices usage penetration in the UK 2014-2020

eServices usage penetration rate in the United Kingdom (UK) from 2014 to 2020

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Source

Release date

July 2015

Region

United Kingdom

Survey time period

2015

Supplementary notes

* Estimate.

The eServices market is defined by the sale of online services and digital goods via the internet. The definition includes online travel bookings (package holidays, hotels and vacation rentals), mobility tickets for services such as flights, long-distance bus tickets, train travel and car rentals as well as event tickets (sport events, music events and cinema tickets). The ticket reservation or purchase can be completed on a desktop PC or via mobile devices (Smartphones or Tablets).

The definition of eServices does not include: media content acquired online (see: Digital Media) or the online sale of physical goods (see: eCommerce). Furthermore, no Business-to-Business segments are included, neither are revenues from online gambling, software downloads and services, or commission fees of price/product comparison sites. Further information on methodology can be found here.

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