Retail & Trade
Shopping Behavior

Sources of information about products in Colombia 2023

Published by

Alexander Kunst,

Aug 30, 2023

51 percent of Colombian respondents answer our survey on "Sources of information about products" with "Online stores". The survey was conducted in 2023, among 1,043 consumers.
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Sources of information about products in Colombia as of June 2023

Characteristic	Share of respondents
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Number of respondents

1,043 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How do you search for specific information on a product that you want to buy?"

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