Main reasons why consumers want to use crypto for shopping 2022

Most common drivers for consumers worldwide to choose cryptocurrencies in online retail shopping in 2022

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Release date

November 2022



Survey time period

February to June 2022

Number of respondents

N = 15,960 unique individuals (of which 413 filled in all questions in the survey)

Age group

15 years and older

Special properties

registered users of CryptoRefills, see the "Details" tab for more information on the users

Method of interview

Online survey

Supplementary notes

Percentage points exceeding 100 percent are probably due to rounding.

The results are unlikely to have been weighted to represent the global population. This as the source adds the following information on the ratio of its respondents when compared to figures from the World Bank:

  • Europe & Central Asia: 24.8 percent (against 11.8 percent of the world);
  • South Asia: 20.9 percent (against 24.0 percent of the world);
  • Sub-Saharan Africa: 13.6 percent (against 14.9 percent of the world);
  • Middle East & North Africa: 13.1 percent (against 6.0 percent of the world);
  • East Asia & Pacific: 10.9 percent of the survey (against 30.2 percent of the world's population);
  • Latin America & Caribbean: 10.2 percent (against 8.4 percent of the world);
  • North America: 6.6 percent (against 4.7 percent of the world).

Consequently, the source adds it felt Europe & Central Asia was overrepresented whilst East Asia and Pacific was underrepresented. It cited "effective regulations, political embargoes, and access restrictions on many web services provided by the “West” in China, North Korea, etc." as possible reasons for this, but it also did not rule out a language barrier in the survey - as it was only held in English.

Furthermore, the source adds that the share of immigrants among its respondents - 17.2 percent - was higher than the 3.6 percent observed in the world population. It cites "the increasing immigrant population" as a main driver for Europe's overrepresentation.

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