Online household appliances & electronics sales share in Russia 2021, by store

Published by A. Melkadze, Nov 9, 2022
In Russia, about two thirds of total sales in the online household appliances and electronics market were generated by general profile stores. Further 20 percent of the sales volume were made on universal marketplaces sites in 2021.

Distribution of household appliances and electronics online sales in Russia in 2021, by store format

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Release date

October 2022

Region

Russia

Survey time period

2021

Supplementary notes

The figures were based on data for 114 e-shops of electronics category and 2 largest universal marketplaces (wildberries.ru and ozon.ru) that were among the top 1,000 Russian internet retailers of household appliances and electronics by number of orders.

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Overview

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Segments

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Companies

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Consumption

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