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Xiaohongshu's user number 2015-2019

As of July 2019, the popular Chinese social commerce platform Xiaohongshu (known in English as Little Red Book) had a total of approximately 300 million registered users. The user number tripled in one year since mid-2018.

Number of registered users of Xiaohongshu in China from 2015 to 2019

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Source

Release date

November 2019

Region

China

Survey time period

June 2015 to July 2019

Supplementary notes

The source does not provide a release date. The date given is the date of data access.

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Statistics on "Social commerce in China"

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