A survey in 2020 in China suggested that convenience was the primary advantage of social commerce, with nearly half of respondents agreeing. Meanwhile, Chinese consumers viewed non-guaranteed quality as the biggest disadvantage of social commerce, according to the same survey.
Leading advantages of social commerce perceived by consumers in China as of February 2022
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Website (21jingji.com). (April 25, 2022). Leading advantages of social commerce perceived by consumers in China as of February 2022 [Graph]. In Statista. Retrieved October 06, 2024, from https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/
Website (21jingji.com). "Leading advantages of social commerce perceived by consumers in China as of February 2022." Chart. April 25, 2022. Statista. Accessed October 06, 2024. https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/
Website (21jingji.com). (2022). Leading advantages of social commerce perceived by consumers in China as of February 2022. Statista. Statista Inc.. Accessed: October 06, 2024. https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/
Website (21jingji.com). "Leading Advantages of Social Commerce Perceived by Consumers in China as of February 2022." Statista, Statista Inc., 25 Apr 2022, https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/
Website (21jingji.com), Leading advantages of social commerce perceived by consumers in China as of February 2022 Statista, https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/ (last visited October 06, 2024)
Leading advantages of social commerce perceived by consumers in China as of February 2022 [Graph], Website (21jingji.com), April 25, 2022. [Online]. Available: https://www.statista.com/statistics/1314689/china-leading-advantages-of-social-commerce/