U.S. back-to-school shoppers who plan to buy pre-configured kits 2016-2022

Published by
D. Tighe,
Jul 27, 2023
In the United States, demand for pre-configured back-to-school kits increased considerably in 2022, with an estimated 46 percent of survey respondents stating that they plan to buy such products offered by their children's school or parent-teacher association. This is a significant increase compared to previous years.

Share of back-to-school shoppers that plan to buy pre-configured kits in the United States from 2016 to 2022

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Release date

July 2022

Region

United States

Survey time period

May 20 to June 2, 2022*

Number of respondents

1,143 respondents

Special properties

Parents who had at least one child attending school in grades K - 12 this fall

Method of interview

Online survey

Supplementary notes

* Date and study characteristics apply to the 2022 survey. Previous years were conducted among equally large samples.
Original survey question: "Do you plan to take advantage of pre-configured “kits” of school supplies this year?"

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