According to a survey on social media influencers conducted by Rakuten Insight in May 2023, approximately 74 percent of female and 73 percent male Indonesian respondents stated that they would purchase a product from an influencer collaboration. The same survey found that the majority of Indonesian respondents followed at least one influencer on social media.
Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender
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Rakuten Insight. (June 12, 2023). Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender [Graph]. In Statista. Retrieved November 02, 2024, from https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/
Rakuten Insight. "Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender." Chart. June 12, 2023. Statista. Accessed November 02, 2024. https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/
Rakuten Insight. (2023). Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender. Statista. Statista Inc.. Accessed: November 02, 2024. https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/
Rakuten Insight. "Willingness to Purchase Products from An Influencer Collaboration in Indonesia as of May 2023, by Gender." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/
Rakuten Insight, Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender Statista, https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/ (last visited November 02, 2024)
Willingness to purchase products from an influencer collaboration in Indonesia as of May 2023, by gender [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1201588/indonesia-willingness-to-buy-influencer-collaboration-products-by-gender/