Reasons for investing in hybrid marketing experiences worldwide 2021

Reasons for investing in hybrid (physical and digital) marketing experiences according to executives worldwide as of April 2021

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Release date

October 2021

Region

North America, Asia, Europe

Survey time period

April 2021

Number of respondents

1,099 respondents

Special properties

C-suite executives from global companies in the United States, United Kingdom, France, Japan, and the Netherlands.

Supplementary notes

Survey respondents were located in the United States, United Kingdom, France, Japan, and the Netherlands. All surveyed businesses (outside of the public sector) with at least 500 million U.S. dollars in annual revenues, 73 percent with over one billion U.S. dollars.

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Statistics on " Virtual event marketing worldwide "

Other statistics that may interest you Virtual event marketing worldwide

Overview

6

Online and hybrid events

7

Digital tools and tech

4

Marketer and attendee perspectives

7

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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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