Likeliness of paying attention to cinema ads in Great Britain 2022

Share of adults likely to pay attention to cinema advertising in Great Britain as of January 2022

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Source

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Release date

February 2022

Region

United Kingdom (Great Britain)

Survey time period

January 13, 2022

Number of respondents

2,020 respondents

Age group

18 years and older

Supplementary notes

*The source gives the sample number between 1,890 and 2,020.
Question: "Please say how likely you are to actively pay attention to an advert in any of these contexts (instead of changing the channel, skipping, leaving the room etc.) At a cinema?"
The source did not provide the date of publication, the date used is the date when data was accessed.

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