During a 2023 survey, when asked about digital media they followed, 72 percent of online shoppers from Denmark said they were following influencers, brands, and/or retailers on Instagram. Facebook stood second, being mentioned by 68 percent of respondents, while YouTube rounded up the top three with 33 percent.
Digital media followed by digital shoppers from Denmark in 2023
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Dansk Erhverv. (May 30, 2023). Digital media followed by digital shoppers from Denmark in 2023 [Graph]. In Statista. Retrieved October 06, 2024, from https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/
Dansk Erhverv. "Digital media followed by digital shoppers from Denmark in 2023." Chart. May 30, 2023. Statista. Accessed October 06, 2024. https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/
Dansk Erhverv. (2023). Digital media followed by digital shoppers from Denmark in 2023. Statista. Statista Inc.. Accessed: October 06, 2024. https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/
Dansk Erhverv. "Digital Media Followed by Digital Shoppers from Denmark in 2023." Statista, Statista Inc., 30 May 2023, https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/
Dansk Erhverv, Digital media followed by digital shoppers from Denmark in 2023 Statista, https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/ (last visited October 06, 2024)
Digital media followed by digital shoppers from Denmark in 2023 [Graph], Dansk Erhverv, May 30, 2023. [Online]. Available: https://www.statista.com/statistics/1418734/digital-media-followers-online-shoppers-denmark/