Number of X Games YouTube video views 2023-2024, by video type
Between March 2023 and January 2024, the total number of views of videos posted on the X Games' official YouTube channel consistently increased by over one million from month to month. The largest increase came in July 2023, the month in which the X Games were held in California, United States, when the number of views jumped by nearly seven million from the previous month. Meanwhile, the month in which the 2024 Winter X Games were held, January, witnessed an increase in total views by around five million.
The X Games are a collection of competitive sporting events which are centered around action sports such as skateboarding, motocross, BMX, and snowboarding, among others.
