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YouTube's net advertising revenues as percentage of Google's net advertising revenues in the United States from 2015 to 2018

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YouTube: share of Google's total U.S. advertising revenues 2015-2018 This statistic presents an estimate on YouTube's net advertising revenues as percentage of Google's total advertising revenues in the United States from 2015 to 2018. In 2016, the online video portal's net revenues are projected to account for 9.9 percent of Google's U.S. net revenues.
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Percentage of Google's total net advertising revenues
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Percentage of Google's total net advertising revenues
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Description Source More information
This statistic presents an estimate on YouTube's net advertising revenues as percentage of Google's total advertising revenues in the United States from 2015 to 2018. In 2016, the online video portal's net revenues are projected to account for 9.9 percent of Google's U.S. net revenues.
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Release date
October 2016
Region
United States
Survey time period
2015 to 2016
Supplementary notes
*Forecast
Net ad revenues after company pays traffic acquisition costs (TAC) and content acquisition costs (CAC) to partner sites; includes banners, rich media, search and video ads

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