Where U.S. e-reader and tablet owners started the search for an e-book in 2011

The statistic provides information on where U.S. e-reader and tablet owners started their search for an e-book in 2011. During the Pew survey, 84 percent of tablet and e-reader owners stated they stated their search at an online bookstore or website.

When you want to read a particular e-book, where do you look first?

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Source

Release date

April 2012

Region

United States

Survey time period

November 16 to December 21, 2011

Number of respondents

n = 2,986

Age group

16 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

The source does not provide detailed information regarding the questions and possible answers of the survey. The wording chosen here might therefore differ slightly from the wording of the survey.
Results are from a survey of 2,986 people age 16 and older conducted November 16-December 21, 2011. N for number of owners of either an e-book reader or a tablet device=1,132.

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Statistics on "Tablets"

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