Federica Laricchia
Research expert covering the global consumer technology industry
Get in touch with us nowGlobal market share held by Apple's iPad of global tablet shipments 2012-2023
Apple’s iPad had a share of 37.5 percent in the global tablet market in the third quarter of 2023. As the first mass-market tablet, the iPad has dominated the global tablet market since its release in 2010, although its market leader position has seen growing challenges in recent years, with competitors such as Samsung, Huawei and Amazon getting their shares of the pie.
Tablet
A tablet, short for tablet computer, is a mobile computing device with a relatively large touchscreen. It is a popular consumer electronic device now, with more than one hundred million of tablets selling worldwide each year and a revenue of over 143 billion U.S. dollars in 2023. Like traditional PCs, tablets also use different operating systems to run different applications and functions. Apple iPadOS is the most popular tablet operating system as of the third quarter of 2023, followed by Android and the Windows system.
Tablet
A tablet, short for tablet computer, is a mobile computing device with a relatively large touchscreen. It is a popular consumer electronic device now, with more than one hundred million of tablets selling worldwide each year and a revenue of over 143 billion U.S. dollars in 2023. Like traditional PCs, tablets also use different operating systems to run different applications and functions. Apple iPadOS is the most popular tablet operating system as of the third quarter of 2023, followed by Android and the Windows system.
