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Digital advertising spending in the United Kingdom (UK) 2007-2019

Digital advertising spending in the United Kingdom (UK) from 2007 to 2019 (in million GBP)

by Katrin Kienast, last edited Jan 25, 2019
Digital advertising spending in the United Kingdom (UK) 2007-2019 This statistic displays digital ad spending in the United Kingdom from 2007 to 2017, with a forecast to 2019. The figures refer to digital ad net spending excluding production costs and agency commissions and including internet classifieds. Digital advertising expenditures increased by over six billion British pounds over the nine-year-period between 2007 and 2016, from 2.81 billion British pounds to 9.2 billion British pounds. Digital ad spending is expected to increase even further to roughly 12.8 billion British pounds in 2019. Digital advertising, also referred to as online, internet or web advertising, allows advertisers to bring promotional content to consumers using online technologies. It includes, among others, advertisements placed on social media platforms and search engine websites, banner ads on desktop as well as mobile websites and promotional messages delivered via email.
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Digital advertising spending in the United Kingdom (UK) from 2007 to 2019 (in million GBP)

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by Katrin Kienast, last edited Jan 25, 2019
This statistic displays digital ad spending in the United Kingdom from 2007 to 2017, with a forecast to 2019. The figures refer to digital ad net spending excluding production costs and agency commissions and including internet classifieds. Digital advertising expenditures increased by over six billion British pounds over the nine-year-period between 2007 and 2016, from 2.81 billion British pounds to 9.2 billion British pounds. Digital ad spending is expected to increase even further to roughly 12.8 billion British pounds in 2019. Digital advertising, also referred to as online, internet or web advertising, allows advertisers to bring promotional content to consumers using online technologies. It includes, among others, advertisements placed on social media platforms and search engine websites, banner ads on desktop as well as mobile websites and promotional messages delivered via email.
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